• Almay: Almay is owned by Revlon and does 3rd party testing.
  • Aveeno: The “natural” vibe of this brand may make you think it’s cruelty-free. Sadly, it’s not.
  • Anastasia Beverly Hills is a cruelty-free brand. None of their products are tested on animals, at any point, by any parties. They also do not sell in any markets where animal testing is required by law.
  • Banana Boat: We all need sunscreen, but skip this brand.
  • Cien: The Cien of their ingredients are tested on animals.
  • Cover Girl: is now Leaping Bunny certified cruelty free.
  • Crest: Don’t buy toothpaste from this animal tester.
  • Essie: unfortunately, Essie nail polish is tested on animals.
  • Estée Lauder: Estée Lauder is the parent company of many subsidiaries, some of which still test products on animals, including its namesake brand as well as Clinique, Bobbi Brown, La Mer, and Origins, among others.
  • Hawaiian Tropic: Ugggh – it smells so good, but it’s not cruelty-free.
  • L’Oreal: There are other cosmetic brands out there that offer a similar true match philosophy, so we don’t need you. L’Oreal does test on animals.
  • Maybelline: Turns out the “Great Lash” is not that great. Maybelline does test on animals.
  • MAC: Mac doesn't test on animals. They use some type of in vitro sciences. mac is cruelty-free, even though they sell in China, mac doesn't test on animals. any product that gets to china -is tested by the Chinese government on animals, before it is sold in their market.
  • Neutrogena: We are disappointed that the #1 skin-clearing brand takes a yay on the topic. Neutrogena does test on animals.
  • Olay: Sorry if this is one of your faves, but sadly Olay tests on animals.
  • OPI: They were cruelty-free, but not anymore…
  • Physicians Formula: I’m sad to say Physicians Formula now sells in China. They are avoiding pre-market testing but may not be avoiding potential post-market testing.
  • Pie: Pie's ingredients, formulations, or finished products are tested on animals, anywhere in the world.
  • Revlon: Revlon is not cruelty-free.
  • Rimmel London: Rimmel is a popular brand, but not cruelty-free.
  • Sally Hanson: Sadly – their nail polish and treatments are tested on animals.
  • Wet n Wild: I’m sad to say Wet n Wild now sells in China. They are avoiding pre-market testing but may not be avoiding potential post-market testing
  • W5: The W5 of their ingredients are tested on animals.

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